Welcome to Seven, an interview series with creative souls who are making a living online by following their passion.
My first guest is Copenhagen-based jewellery designer, Betsey Sook. I stumbled across her pieces two years ago and was immediately enchanted by their delicate, understated beauty. I hope you find this peek into her creative process as fascinating as I did! You can view the full collection at her website, and even have something designed just for you.
Lee-Ann: How long have you been a jewellery designer?
Betsey: I knew I wanted to dedicate my life to fine jewellery one day back in 2011. I had worked with wood types, letterpress and paper art before that time, but I wanted to transition into a material that was more substantial.
L-A: There is such a romantic, soft, feminine feel to your pieces. Where do you get the most inspiration?
B: That is a a good question and I am not sure I can answer it, but I will try. All my inspiration comes from the inside. Like many other creative people, I don't feel that I control what I create. I am merely a vessel. I bring into being a higher vision that goes through me, so to speak. I can imagine all sorts of jewellery pieces in a variety of different styles. But then, certain designs stand out. They are persistent. They show themselves to me many times, and they are clearer, more vivid. I feel these pieces choose ME to design THEM. It is like they are already there, I just make them appear. Other jewellery designs pass by. I see them, but I don't feel them as strongly. I release them to the Universe, and I suppose they find another designer - one who is better suited to bring them to life than I am.
To me, jewellery design is a deep, inner process. This is why I try to live a peaceful life in order to be able to channel my creativity as purely and as powerfully as possible. It is also why I would never be able to come up with 2 - 3 new collections a year. I want my designs to be as authentic as possible and not come from a forced place.
L-A: Could you tell me a little more about your creative process (for e.g., does it start with a sketch)?
B: I spend all my mornings drinking green tea, meditating, and sketching. My drawing style is very abstract. My sketches do not look like ordinary jewellery drawings, but more like calligraphy. I may draw the same shape 50-60 times, and then... suddenly I see it. This is the one! This is the shape that looks just right. I will explore it in more detail, and if it continues to be fascinating to me I will turn it into a jewellery piece.
L-A: I noticed that all of the pieces have women's names. Do you have a particular personality or character (film, book, etc.) in mind when you design, or is it random?
B: There is no pattern in how I choose my jewellery design names, but it is not random either.
L-A: What is your favourite piece in the collection?
B: I am very excited about a new Montparnasse Diamond Solitaire Ring coming up soon.
L-A: Most of the jewellery is done in yellow gold - a personal preference for me as well. Do you also have a preference for a particular gemstone to work with?
B: I am a colourist. I love all types of gemstones, and many more than what you see in my current collection. Tanzanites, padparadscha sapphires, Oregon sunstones, star rubies - they are all wonderful. Right now, however, something in me wants to work with diamonds only... It could be just a phase.
L-A: What gives you the biggest satisfaction in this job?
B: There is always love behind a Betsey Sook - Poetic Jewelry purchase, and what I enjoy the most is helping people to express true love via my jewellery. It gives me so much pleasure.